Twitter

News recap 7.19

Katie Hinderer | 20 July 2010

At the start of each week I am going to try and post a run down of a number of interesting Tiger Print-worthy articles that I’m come across during the prior week. They are bound to be a wide range of articles, from a diverse number of sources.

The power of Twitter

Katie Hinderer | 28 June 2010

For companies, like hoteliers, this isn’t about rewarding a client, most times it is about doing damage control. One message on Twitter or Facebook that talks negatively about a company or its brand can have a damaging effect. Likewise, a positive message basically becomes free marketing for the company.

Twitter tries paid advertising

Katie Hinderer | 14 April 2010

This week Twitter has started experimenting with targeted advertising tweets. According to early reports, only 10% of users will be impacted by these non-requested messages that will show up in the newsfeed. But if the model takes off, Twitter users around the world could begin to see paid-for messages popping up on their own feeds.

Do you tweet?

Katie Hinderer | 19 January 2010

How to use Twitter.