Marketing


Branding clothing and celebrity endorsements

Katie Hinderer | 05 September 2011
Last week, the celebrity gossip sites were all abuzz with the news that Abercrombie and Fitch had asked The Situation to stop wearing its clothing.

The power of Twitter

Katie Hinderer | 28 June 2010
For companies, like hoteliers, this isn’t about rewarding a client, most times it is about doing damage control. One message on Twitter or Facebook that talks negatively about a company or its brand can have a damaging effect. Likewise, a positive message basically becomes free marketing for the company.
 
about this blog | Bookmark and Share

Search this blog

 Subscribe to Tiger Print newsletter
rss Subscribe to Tiger Print RSS feed

 Recent Posts
Words that still matter
18 Feb 2013
No time for Valentine’s blues
17 Feb 2013
New Adult books and the message of love
1 Feb 2013
Rise of the online bully
13 Jan 2013
What’s your word for 2013?
11 Jan 2013

 MercatorNet blogs
Population issues: Demography is Destiny
Family social policy: Family Edge
US political scene: Sheila Liaugminas
News about bioethics: BioEdge
From the editors: Conniptions

 Archive
Feb 2013 | Jan 2013 | Dec 2012 | more >>

 Tags
presidential election campaign, news, Internet, time, Operation Beautiful, elections, advertising, photos, media, sweater, movies, linkedin, marines, primary school, Haiti, young adult, designers, publishing, celebrity culture, Starbucks, drugs, face, TV shows, teens, new year, Harvard, homosexuality, accessories, cyber-bullying, life lessons, facebook, work-life balance, matchmaking, marriage, loans, Social Media, Valentine's Day, debt, DIY, comedy, business, earrings, technology, social experiment, spending, trailer, politics, hooking up, bars, insurance, profanity, texting, sex education, tips, culture, Facebook, military, dignity, Target, divorce, manliness, Osama bin Laden, attire, homosexual marriage, Mothers, retailer, computers, funding, Europe, elderly, underpriveleged, eyes, tebow, social network, maturity, sexual education, princess, gifts, drinks, holidays, celebrity self-destruction, personhood, teaching, movie, bloggers, mac, holiday, United States, Planned Parenthood funding, laws, shoes, fashion, image, government, letters, pants, aging population, cyberbullying, universities, social media,
Follow MercatorNet
Facebook
Twitter
Newsletters
Sections and Blogs
Harambee
PopCorn
Conjugality
Careful!
Family Edge
Sheila Reports
Reading Matters
Demography Is Destiny
Conniptions (the editorial)
Information
our ideals
our People
Mercator who?
partner sites
audited accounts
donate
New Media Foundation
Suite 12A, Level 2
5 George Street
North Strathfield NSW 2137
Australia

editor@mercatornet.com
+61 2 8005 8605
skype: mercatornet
© New Media Foundation 2014 | powered by Encyclomedia | designed by Elleston